If your business runs on appointments, it already fits.
FrontIQ answers every call, text, and webchat, books into your calendar, writes down the customer, and follows up. Your booking rules go in as plain language — no industry Skill required.
Start on the Free plan · 50 minutes/month · No card · Live the same day
Run a grooming salon or an HVAC company? Those have their own pages — pet grooming and HVAC.
Shops running the base Skill
The list is not the point. If a customer calls to book a time, the job is the same one — and it is the job FrontIQ does.
Every appointment business runs the same job. Only the rules change.
This is why a vertical Skill is a head start rather than a requirement.
1
Answer
Someone calls, texts, or opens the webchat. It picks up on the first ring, at 2 AM as readily as at 2 PM.
2
Qualify
Which service, first visit or returning, how long it takes. Your questions, asked in your order.
3
Book
Into your real calendar, during the conversation. Not a callback list, not a texted link.
4
Record
The customer, what they asked for, and what was agreed — written down as it happens.
5
Follow up
Confirmation, reminder the night before, and a nudge afterwards, over SMS.
From “do you have anything Saturday?” to booked, confirmed, and written down.
When the call ended, so did the work
- Service and duration matched from your menu
- Booked into your calendar during the call
- New client — deposit rule applied
- Customer record created with the details
- Confirmation text sent
- Reminder queued for the night before
Nothing in that call needed a detailing Skill. It needed the service menu, the deposit rule, and the reminder policy — three lines you write once.
Your rules are the product.
The shape is the same everywhere
A nail salon, a mobile detailer, and a dog trainer run the same five steps. What differs is the rules — how long a service takes, who pays a deposit, what happens when someone is late.
So the rules are what you write
Put them in plain language: your service menu and durations, your deposit policy, your hours, when to reach for your cell. They become a Flow the agent runs on every call, text, and chat.
And nothing needs installing first
It runs on your phone number alone. Every interaction writes a customer record whether or not you have a CRM, and you can connect a calendar or payments later.
# Your booking rules, in plain languagesize slot by service from your menunew client → collect $25 depositask: first visit or returningoutside hours → offer the next open slotremind the night before, confirm by replyif caller is upset → hand off to owner cellafter visit → ask for a reviewWhat’s live today, and what isn’t.
Worth knowing before you sign up rather than after.
Live today
- Answers voice, SMS, and webchat, 24/7, with one shared conversation context.
- Books into your calendar during the conversation and sends the confirmation.
- Creates a customer record for every interaction — the Customer Inbox is the CRM if you don't have one.
- Runs your booking rules as a Flow: services, durations, deposits, hours, escalation.
- Outbound SMS: confirmations, night-before reminders, rebooking nudges, review requests.
- Connects to Calendly, Cal.com, Square, and Stripe when you're ready.
Not shipped
- →A Skill built for your specific trade. Pet grooming is the only vertical whose logic ships in the box — for everyone else, the domain knowledge is what you write into a Flow.
- →A booking integration with your industry's own software. If you run a trade-specific system and need the appointment written into it, ask us before you buy.
- →Outbound voice — follow-up goes out as SMS, not as calls. And webchat starts on the $199 Growth plan; voice and SMS are on every tier.
Curious when your trade gets its own Skill? The industries page has the roadmap and the current status of each one.
Questions owners ask us first.
My industry isn't pet grooming or HVAC. Will this work?
If your business runs on appointments, yes. Answering, booking, the customer record, and follow-up are the same job in every trade, and those are live today on every plan. What you add is your own rules — services and durations, deposits, hours, escalation — written in plain language.
What is a Vertical Skill, and does it matter that mine doesn't exist?
A Skill is packaged domain knowledge — pet grooming ships knowing breeds, coat types, and vaccine rules without anyone typing them in. Without one you write the equivalent yourself, once, in a Flow. That is more setup on day one and no difference on day thirty.
Do I need a CRM or booking software already?
No. FrontIQ works with just your phone number, and every call, text, and chat creates or updates a record in the built-in Customer Inbox. If you already run Calendly, Cal.com, Square, or Stripe, you can connect them.
How long does setup take?
Most service businesses are live the same day. We pull your name, hours, and services from Google, you write your booking rules on one page, and we hand you a number to call.
Can it take deposits?
Yes, through a connected payments provider, on the rule you write — most shops apply it to first-time clients or to longer bookings.
What does it cost?
Free at $0 with 50 voice minutes a month, then $99 for 300 minutes, $199 for 800, and $299 for 2,000. Paid tiers meter overage per minute rather than cutting the phone off — $0.25, $0.20, and $0.15 respectively.
When will my industry get its own Skill?
Med spa is next, then nail salons and optometry. The roadmap and current status for every vertical are on the industries page. Talk to us if you want to help shape yours — we build them with operators, not for them.
Run FrontIQ on your own business.
See it live
Run a preview on your business
Tell us your business name. In a couple of minutes we email you a FrontIQ agent loaded with your services and hours, on a real number. Call it and try to book something.
Try the Instant Preview →Track record
Built by the team behind ShopVOX
We built and sold ShopVOX — operations software for thousands of small service shops. We know what breaks at the front desk.
Your vertical
Help build the Skill for your trade
We build vertical Skills with operators rather than for them. If you want yours next, tell us what your front desk actually does all day.
Talk to us →Book a fake appointment and see where it lands.
Tell us about your business and we’ll build you a FrontIQ agent in a few minutes. Call it like a customer would. No card, no signup.